{"id":398958,"date":"2026-04-28T16:28:33","date_gmt":"2026-04-28T09:28:33","guid":{"rendered":"https:\/\/unair.ac.id\/deputy-minister-of-trade-visits-unair-delivers-entrepreneurship-lecture\/"},"modified":"2026-05-04T16:12:27","modified_gmt":"2026-05-04T09:12:27","slug":"deputy-minister-of-trade-visits-unair-delivers-entrepreneurship-lecture","status":"publish","type":"post","link":"https:\/\/unair.ac.id\/en\/deputy-minister-of-trade-visits-unair-delivers-entrepreneurship-lecture\/","title":{"rendered":"Deputy Minister of Trade visits UNAIR, delivers entrepreneurship lecture"},"content":{"rendered":"\n

UNAIR NEWS<\/b> \u2013 Dyah Roro Esti Widya Putri BA MSc visited 51动漫 (UNAIR) to deliver a public lecture titled <\/span>Young Entrepreneurs for a Better Future of Indonesia<\/span><\/i>. The event was held at Garuda Mukti Hall, Management Office, UNAIR MERR-C Campus on Tuesday, April 28, 2026. The session also brought together students with entrepreneurial potential, business associations, and the Indonesian Franchise Association (AFI) in an interactive session.<\/span><\/p>\n\n

MSME potential in modern and international retail<\/b><\/h5>\n\n

Putri noted that Indonesia\u2019s micro, small, and medium enterprises (MSMEs) account for approximately 60 percent of the nation\u2019s gross domestic product. To support this sector, the Ministry of Trade has introduced several strategic initiatives. One key effort is business matching, which has connected MSMEs with both domestic and international retail partners. Domestically, MSME products entered retail chains such as Alfamart, Indomaret, and Paragon. Indonesian MSMEs expanded into networks including MAP and IKEA. \u201cWe have facilitated business matching for around 804 MSMEs with MAP Group, IKEA, Metro, and others, with 107 MSMEs successfully passing the curation process,\u201d Putri said.<\/p>\n\n

\"\"
UNAIR Rector Prof. Dr. Muhammad Madyan SE MSi MFin and Deputy Minister of Trade Dyah Roro Esti Widya Putri BA MSc exchange tokens of appreciation on Tuesday, April 28, 2026. (Photo: UNAIR Public Relations)<\/span><\/i><\/figcaption><\/figure>\n\n

As a follow-up strategy, the government strengthened trade diplomacy by establishing trade attach\u00e9s in 33 countries. Indonesia also signed trade agreements with several countries, including New Zealand, Pakistan, and Russia, as well as with international organizations such as the World Trade Organization (WTO). These developments aligned with Indonesia\u2019s \u201cfree and active\u201d foreign policy, which enables broader international cooperation. In a closing statement, Putri emphasized that the government continues to listen to public needs and aspirations.<\/p>\n\n

Open discussion with students<\/b><\/h5>\n\n

During the discussion session, students asked questions ranging from how to launch a first business to navigating entrepreneurship amid global geopolitical uncertainty. In response, Putri highlighted the importance of defining a clear purpose before starting a business. She also recommended the book <\/span>Start with Why<\/span><\/i> by Simon Sinek. Addressing the common tendency to overthink, she encouraged students to shift toward a positive mindset by taking small but consistent steps. \u201cPeople do not see how many times successful individuals failed before achieving success ,\u201d Putri said.<\/span><\/p>\n\n

On global geopolitical challenges, she explained that such uncertainty could present opportunities for Indonesia to strengthen its independence, particularly in food and energy resilience. She concluded by urging students not to compare themselves with others and to expand their networks.\u201cSuccess is always within reach. It depends on how quickly we choose to pursue it,\u201d Putri concluded.<\/p>\n\n

Author: Yongki Eka CahyaEditor: Ragil Kukuh Imanto<\/p>\n","protected":false},"excerpt":{"rendered":"

UNAIR NEWS \u2013 Dyah Roro Esti Widya Putri BA MSc visited 51动漫 (UNAIR) to deliver a public lecture titled Young Entrepreneurs for a Better Future of Indonesia. The event was held at Garuda Mukti Hall, Management Office, UNAIR MERR-C Campus on Tuesday, April 28, 2026. The session also brought together students with entrepreneurial potential, […]<\/p>\n","protected":false},"author":79,"featured_media":398287,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"categories":[52,50,4554],"tags":[178,168],"class_list":["post-398958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-featured-en","category-news-en-2","category-news","tag-unair-en","tag-universitas-airlangga-en"],"yoast_head":"\nDeputy Minister of Trade visits UNAIR, delivers entrepreneurship lecture<\/title>\n<meta name=\"description\" content=\"Deputy Minister of Trade Dyah Roro Esti Widya Putri BA MSc delivers a public lecture at Garuda Mukti Hall, Management Office, UNAIR MERR-C Campus on Tuesday, April 28, 2026. 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