UNAIR NEWS Likupang Tourism Festival 2022, officially opened by the Ministry of Tourism and Creative Economy (Menparekraf), drew the public檚 attention. Novianto Edi Suharno SST PAR MS, Tourism expert stated that the event, which was held in the midst of new era, marks Indonesia檚 tourism recovery.
淐hoosing three different beaches with exquisite landscapes and shores for people to do many activities encourage tourists, he said.
Stimulates other tourism innovations
Anto added that the success of Likupang Tourism Festival may stimulate other communities to develop the tourism potential in their area. It will drive the quantity of progress in tourism, including in the Eastern part of Indonesia.
淟ikupang Tourism Festival stimulates other communities to create similar events with different themes. They can consider the tourism field later, he stated.
Nature conservation potential
One of the activities in the Likupang Tourism Festival was the mangrove planting in coastal areas. It will attract the tourists due to their natural instinct to engage in the activities.
MSME welfare potential
The local cuisines and souvenirs of Minahasa improve the economics of MSME. Therefore, the role of social media influencers is necessary to promote the event to broad audiences.
Improving human resource quality
More than the economics perspective, Anto stated that Likupang Tourism Festival can also improve several aspects, such as human resource quality improvement and environmental awareness.
淭he locals have started learning the international language, even for conversational speaking. They have started building the habit of throwing the trash properly, he said.
Author: Leivina Ariani Sugiharto Putri
Editor : Nuri Hermawan
